self-titled debut EP back in May, which included her largely successful singles, "Plateau" and "Headed For The Sun", 20-year-old Los Angeles-based dream-pop artist Arielle Sitrick, aka r e l, who describes her sound as evoca-pop (evocative pop), make a welcome return today with her fiery new single called "Before The Storm", which was produced by Travis Bunn and Bill Burke and serves as the first taste of what you can expect from her upcoming full-length album, due out early next year.
Speaking on the track, r e l says:
"I find myself lacking words to express its motives and importance... because we - as a society - are so lacking in girl power, in words to encapsulate girl power. We are magical, all of us, and it's so easy to forget that when we are inundated with depowering narratives. But we are powerful. 'Before the Storm' is the enchantress, goddess, you-don’t-want-to-fuck-me-over-but-you-maybe-already-have song. It's otherworldly but it is also very of the world—storms are earthly phenomena, so as dangerous and tumultuous as they are, they're necessary. A storm is never the end of the world, but it shakes things up; it's incredibly powerful. That’s what this song is about. It is about shaking up your perception. It’s about equal power of both people in every relationship."
Listen to "Before The Storm" below and stay tuned for single's accompanying music video.