Speaking on the track and working with Nik Brinkman, Alma says:
"When Nik first sent me the track I was actually locked outside my house feeling a bit sorry for myself and listened to it on repeat until someone came home to let me in. As I was sitting in our courtyard, the instrumental unfurled itself and a story started forming in my head like a memory. Nik's music makes me see little movies in my head so I just write what I see. The narrative within Flowers follows an old romance. Whether it be falling in love or surrendering to suppressed sadness, blooming becomes a metaphor for an emotional release. The characters depicted in the song stand as symbols of these different expressions."
Nik's instrumental partnered with Alma's lyrics and vocals symbiotically dance together to create an dreamy and emotive electronic pop track. The flourishing instruments and multi layered sonic textures all embody a sense of memory and fond retrospective.
"I wanted to delve into how frightening it can be sometimes to allow yourself to feel," shares Almna. "There's a peacefulness and security in being numb. I wanted to use the imagery of a blooming flower to discuss what can be gained from opening up, a strength in being soft. Flowers never think about blooming, they just do it."
"Flowers" is also accompanied by the single's music video which was filmed and edited by Nik himself with the assistance of Alma and her closest friends Pippy McClenaghan (photographer) and video artist Brodie Doherty-Ramsay.
Listen to "Flowers" and watch the music video below.
"Flowers" is available now on all digital platforms. Get it here.
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