Blooms, otherwise known as the moniker of Irish born, London-based singer/songwriter Louise Cunnane has just unveiled the music video for her single "If I", filmed in Detroit by locally owned production company The Work Inc.
In regards to the video, Blooms explains:
"Detroit has a beautiful and haunting quality. It's in this city we found our story of loneliness and fear and strength which is exactly what If I is about. The main objective was to capture the isolation I felt while writing the song. I also wanted a beautiful piece of film that can still stand alone and tell a story. The song is my story, the video is another interpretation of it."
"If I" is taken from Blooms' recently released 4-song debut EP If, produced by Sacred Animals and available now as a free download (for a limited time) via Blooms' website.
Premiere via The Wild Magazine.
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